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We’re Live & Social

Today (27/04/2010), we’re very excited to announce the immediate availability of Xyndi for social media, which pulls together your social media channels into your own personalised iPhone app.

The idea behind Xyndi is to empower small business and individuals to create, manage and deliver their own mobile web applications which look and feel like software. Check out our 30-day free trial

What’s the big deal?

The 2010 smartphone market it is expected to deliver 600% growth in mobile web usage (source: Bango), with sales of touchscreen mobile devices set to grow by 97 percent with worldwide sales of 362.7 million units. (source: Gartner)

Against this backdrop there has been an explosion in businesses developing their own mobile applications. They are fueled by the promise of a huge audience with on-device storefronts apparently so trigger-happy to download your app that it will have been worth all your efforts. And none seem more trigger happy than iPhone users with est. 200 Million downloads in 2009. (source: Netsize).

Unfortunately, the build, sell, download software model is still broken. Just as it was on PC’s before the market moved to cloud based applications. Overheads when developing software, managing distribution, testing and fixing bugs haven’t gone away. It is still very expensive to develop software in terms of time, manpower and costs. Mobile apps don’t change that.

What of the promise of simple distribution of apps through a central App Store? The reality is that the iPhone isn’t the only show in town. Everybody wants a piece of the action; from device makers to the telecom providers. Each have their own platforms and app stores for you to support.

Where does this leave businesses? For the vast majority of businesses, which are small businesses, it is a very expensive and time consuming proposition.

But just because you are a small business, doesn’t mean you don’t have a brand to promote. Products and services to sell. Customers with iPhones in their pockets. Like big business, small business needs to engage with their customers through mobile as well.

What do we offer?

Xyndi is Software-as-a-Service (SaaS) for any SME that would like a mobile application, cheaply without development costs, quickly without “AppStore” approval, and simply with a single distribution channel.

With Xyndi you easily self-manage mobile web applications which look and feel like software. This unique approach is a crucial difference and allows you to benefit directly from low costs, broad device support and high flexibility. Give us a try today